Creative direction, strategy & intuitive counsel.

A hand with painted nails holding a large seashell, with the shell resting on a flat surface. The image is in black and white.

Giving shape to ideas, identities and possibilities.

Services

I

VISION

Brand strategy · Positioning · Concept development · Naming · Language · Art direction

II

FORM

Brand identity · Visual direction · Web design · Campaigns · Packaging · Partnerships · Spaces · Experiences · Select design

III

COUNSEL

Strategy · Intuitive guidance · Leadership diagnostics · Decision-making · Business direction

START HERE: BOOK AN AUDIT →

A black and white image of a human hand with an intense light shining from the palm, creating a glowing effect.

A place where vocation, intention, and beauty converge.

On the Mood Board

CURATING: MOST LOVED →

A person walking on rocks in a forest.
A black ink drawing of a woman's profile, signed by the artist and numbered 16/25.
A woven straw tote bag with black stripes and black handles.
Blurred black silhouette of a running or jumping horse against a white background.
A woman sitting on the sand near palm trees on a beach, looking thoughtfully into the distance.
An old, worn, beige paper book cover titled "The Antiquities of Iceland, Volume 2," with handwritten text and creases, indicating age.

DISCOVER YOUR SOUL MISSION →

Two rusted metal sculptures of horse heads facing each other.

MODERN LUXURY FEATURE →

Values

III

COURAGE

Illuminating the brave (often hidden) parts of us that bring more light to the earth

IV

SOVEREIGNTY

Activating a return to our most honest nature of self, land, and nations

II

BEAUTY

Bridging spirit and matter as a way to authenticate our earthly experience

I

IMAGINATION

Holding the frequency for the new paradigm through vision & curiosity

A woman with dark hair wearing a loose white shirt and light-colored wide-leg pants, standing barefoot against a plain wall.

Aloha Mai -

I am a brand strategist, creative director, and intuitive practitioner based on the island of Oʻahu.

I have always been interested in the moment before something exists.

The idea before the business.
The feeling before the language.
The instinct before the decision.

I've spent 15+ years creating brands, businesses, and experiences — and helping other people bring theirs into form.

READ ABOUT ME →

Currently

II

Thinking about place, belonging & beautiful commerce

I

Building Loli Hawai‘i — a platform for connecting us to our local food sources

IV

Collecting objects, images, ideas and stories from Hawaiʻi and elsewhere

III

Working with a small number of private clients

Work With Me: Book The Audit

A diagnostic deep dive into what's working, what's drifting, and what needs to change — for your brand or your life. Includes a personalized blueprint PDF.

SCHEDULE AN AUDIT →

A person wearing a white dress with a large bow at the back, sitting with their head turned down, with artistic black and white photography.

“I left with a far greater coherence of myself and my process.”

READ MORE TESTIMONIALS →

Let’s start the conversation that will bring your vision alive —