Creative direction, strategy & intuitive counsel.
I work in the space between what is
and what wants to become.
Counsel
II
Part strategy, part intuitive pattern recognition, part conversation — the work is designed to help you see what you can't quite see from inside your own life or business.
Book a private session →Direction
I
Brand strategy
Positioning
Naming + language
Identity direction
Creative direction
Web direction
Selected design
View selected work →Collaboration
III
Concept development
Creative partnerships
Special projects
Experiences
Editorial
Art direction
Consulting
Start a conversation →
Love is in the details — all great projects begin with intention.
Values
IIICOURAGE
Illuminating the brave (often hidden) parts of us that bring more light to the earth
IVSOVEREIGNTY
Activating a return to our most honest nature of self, land, and nations
IIBEAUTY
Bridging spirit and matter as a way to authenticate our earthly experience
IIMAGINATION
Holding the frequency for the new paradigm through vision & curiosity
Aloha mai —
I have always been interested in the moment before something exists.
The idea before the business.
The feeling before the language.
The instinct before the decision.
I've spent 15+ years creating brands, businesses, experiences and ideas—and helping other people bring theirs into form.
My work moves between strategy, creativity and intuition because I've never found the boundaries between them particularly useful.
Currently
IIIWorking with a small number of private clients
IVCollecting objects, images, ideas and stories from Hawaiʻi and elsewhere
IIThinking about place, belonging & beautiful commerce
IBuilding Loli Hawai‘i — a platform for connecting us to our local food sources.

